STORY / PUBLIC SOURCE RECORD
Jensen Beds: Sleep pioneers since 1947, Made in Norway
- Published 20 October 2025; updated 25 March 2026; estimated reading time 2 minutes. Jensen began making furniture in Svelvik in 1947 and has focused on sleep quality across generations. The factory remains in Svelvik, and CEO Jan Trygve Jensen says beds and mattresses are made there with local craftsmanship. The page says every Jensen bed carries the Nordic Swan Ecolabel.
- The company has joined the Made in Norway initiative. Jensen says the mark draws on Norway’s reputation for stability, transparency and reliability, strengthening the brand domestically and giving it a distinct identity in export markets where 1947-era Norwegian roots and provenance can matter to buyers.
- The article says the company was still developing how to display the certification at publication, while affirming that the production base and Norwegian heritage remain central. Contact: Jan Trygve Jensen, CEO, LinkedIn profile linked; no email shown. Related industry: Manufacturing and design. Page is part of Made in Norway.