SOLUTION / PUBLIC SOURCE RECORD
OS ID intelligent livestock identification for better farm management
- Published 22 March 2023; updated 21 September 2026; estimated reading time 2 minutes. Listed as available under Agritech and food production.
- OS ID supplies visual and electronic livestock identification products for animal-level tracking and collection of health, welfare and productivity data. Products include ear tags, RFID readers, applicators, collars, bells and tissue-sampling tags designed for animal-friendly biopsy collection.
- The company says its tamper-resistant tags use high-quality plastic and a patented locking mechanism that prevents reuse. It also describes a patented production method intended to reduce plastic packaging and waste.
- Traceability to the individual animal is presented as supporting food-chain management, origin information for consumers and compliance with national reporting requirements. The tags connect to official livestock databases in countries with mandatory identification schemes. Farmers may also use the data to show sustainable management, animal welfare, health and nutrition practices.
- Challenge context: the page says livestock production is a major land and water user and demand for animal products in developing countries was expected to double by 2030, creating pressure to balance productivity with sustainability.
- Market figures cited for the 27 EU countries: 143 million pigs, 77 million bovines and 74 million sheep/goats. OS ID says it is Northern Europe’s only developer/manufacturer of visual and electronic livestock identification products, has a substantial Scandinavian market presence and seeks B2B expansion into other European countries. Founded in 1936, it is a member of NCE Heidner Biocluster.
- Linked to SDG 2, Zero hunger, and SDG 12, Responsible consumption and production, through more productive, traceable and welfare-conscious livestock systems.
- Contact: Torgeir Svae, Nordic Business Unit Director, Livestock Intelligence, MSD Animal Health Intelligence/OS ID, svae@merck.com. Phone number is behind a collapsed reveal control. Company: OS ID AS, Verjåfaret 3, 2550 Os i Østerdalen, Norway; osid.com.